The Ultimate QA Efficiency & Training Tool
The smartest, most honest set of eyes and ears you can run your work through before it goes out the door.
What Proof Is
Proof is an AI-powered creative quality control tool. It analyzes visual and audio media — photos, videos, drone footage, portraits, and more — and provides actionable feedback to elevate the quality of the final product. It's not an editing tool. It's not a generator. It watches your video, listens to your audio, looks at your photos, and tells you exactly what needs to be better and how to make it better.
The Philosophy
The bar in media production — especially in real estate — is shockingly low. Bad audio, poorly lit photos, inconsistent color, flat storytelling, rooms mislabeled, music drowning out voiceover. Most of it sucks, and most people don't even realize it because nobody's checking.
“Don't Suck” isn't a joke — it's the operating standard. Every piece of media that runs through Proof gets held to real, measurable, professional standards. If it passes, it doesn't suck. If it doesn't pass, you know exactly why and exactly how to fix it.
What Proof Does
Automated quality checks for resolution, sharpness, exposure, noise, and more. AI-powered room detection sorts and classifies every photo.
10+ automated checks for resolution, codec, bitrate, audio levels, and technical specs. Catch issues before they reach the client.
AI classifies rooms, renames files, and reorders everything for client-ready delivery. For video, it labels clips so editors know exactly what they're working with.
AI labels and organizes your video clips by room, lets you review and correct, then exports an edit-ready XML timeline to Premiere, DaVinci, or Final Cut Pro.
Get a Director Score 0–100 for your videos with category breakdowns for composition, movement, lighting, and storytelling.
Practice client consultations with AI-simulated clients. Phone, text, and email modes with real-time scoring and feedback.
Built for Real Estate
Proof is designed specifically for real estate photography and videography workflows. Every feature — from room detection categories to delivery order standards — is tailored to the unique needs of real estate content production.
Before Proof, quality checks were manual and time-consuming. Files were sorted by hand. Mistakes happened. Now, with automated QA and intelligent sorting, we deliver faster without sacrificing quality.
Run your work through Proof. See what passes, what doesn't, and exactly how to fix it.